Internet Marketing for the massesTechnology blog about internet marketing and tech related news.

Mighty Boosh sues Sugar Puffs.

If you haven’t heard of the Honey Monster, he is some big yellow yeti type looking creation - not sure how he ended up looking like this, it might have come from eating the cereal he promotes ‘Sugar Puffs’, in the UK.

To cut the story short, Sugar Puffs made an advert which appeared to be on face value a blatant ripoff of another cult TV show in the UK called The Mighty Boosh. The controversey lies around Sugar Puffs ripping off Mighty Boosh’s Style. They “invented” the style called Crimping, which is similar to rapping, short songs, with a comedy element or something.