22April

YouTube has a new logo

By admin | Posted in Branding | 2 Comments so far

Looks pretty cool, the globe part that is, the previous red blob looked a bit crap. Gives the site a more global appeal to.
(Update, apparently its for Earth Day - Karen says)

5December

Web Domain Names and Branding and (how not to do it)

By admin | Posted in Branding | No Comments

This 4 part series reports on how you must look at building a brand per se and not purely a business. The first part looks at domain names.
Is it now becoming a bit cliche to name your site something pointless and four-lettered even if it does sound Web 2.0? Quite possibly. You see when naming […]