12March

Google is not using Bounce Rate to rank sites

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A bunch of site are saying that Google is using Bounce Rate (the analytical tool you get in Google analytics) to determine how your site ranks – this is false, and I will tell you why. Firstly because there is no key determining factor which would determine what a good bounce factor would be, nor […]

11March

Read how Google works here

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Dying to know how Google search works? How its founders Sergey Brin and Lawrence Page designed the algorithm, well you can with their paper they wrote at Stanford. This is how Google was in the beginning, but its sole architecture has remained relatively unchanged. Citations form Page Rank, Page Rank influences results, although more recently […]

10March

This page has an eCPM of $79.33

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eCPM is a usefull analysis tool to know how much per 1000 impressions your page makes. It is useful with regards to being able to analyse how efficient your marketing activities are, it is useful for sites with high traffic.

Now I don’t know what John Chow’s website produces but I bet his eCPM isn’t this […]

5March

BANS

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BANS “ build a niche store”, is an eBay affiliate out-of-the-box store which you can easily set up in no time if you have some web experience. We managed to set up a site in its basic generic fashion in about 40 minutes. For your $97 you get the software to have as many niche […]

28February

Finding gaps in competitor PPC campaigns

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PPC or Pay Per click campaigns are what companies and individuals can use to drive traffic for keywords that users search for. For example the term “football shirts”, has many possible variations. Using Google’s keyword tool we can find alternate keywords that currently are not being used by other competitors, in this effect your bidding […]